WOW...Yahoo! acquires del.icio.us and the blogosphere reacts en masse. At the time of this writing [10:30 pm EST], there were SIXTY-ONE links to the acquisition on tech.memeorandum. There were also 230 individual comments related to the acquisition on the del.icio.us blog. Amazing stuff, and clearly understandable.
I'm not going to link to the massive amount of analysis that's out there...if you're reading my blog you have no doubt seen quite a other takes on this already. But I did want to highlight a few reactions from the people directly involved...
- Brad Burnham [VC, Union Square] -- A Delicious Eight Months
- Fred Wilson [VC, Union Square] -- A Delicious Eight Months
- Jeremy Zawodny [Yahoo! Search] -- Great Tastes That Go Great Together
- Joshua Schachter [Founder, del.icio.us] -- y.ah.oo!
Personally, I'm impressed by Yahoo! Critics are going to point to the low barriers to entry and suggest that Yahoo! was on its way to doing tagging well on its own. But frankly, I think buying del.icio.us does so much more for Yahoo! than simply adding the 300K loyalists and the technology platform. They get Josh Schachter, who is inarguably the father of tagging. They get his team. And they get a big dose of love from the most influential people associated with the Web 2.0 movement. Nicely done.
Yahoo! has ignited the blogosphere. Nearly every blogger of note is talking about this deal. A sports analogy would be the Yankees and the Mets. Any day the Mets can wrestle away the back page from the Yankees is considered a triumph by Mets fans and a defeat by George Steinbrenner. Today Yahoo! got the back AND front page, and kept Google and Microsoft off in the process.
All of the sudden Yahoo! has become an important component of my daily life in too many ways to discount. Not a day goes by that I don't use Flickr or del.icio.us; and now they're part of the Yahoo! family. Add to that a pretty decent new RSS aggregator, a leapfrog back over Gmail as the best web-based personal email platform, and the new Yahoo! Maps and all of the sudden Yahoo! is making a real case for being out in front of the long-tail consumer Internet experience.
UPDATE [12/12/05] -- In another move sure to ignite the blogosphere in discussion, Yahoo! will now recommend Six Apart's Movable Type platform to its small business customers, effectively becoming the "preferred channel" for the SMB market. A solid win for Six Apart after a tumultuous several months and further evidence of Yahoo! being completely aligned with the long-tail.